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New Authors as Shark Bait: Steve Alten’s A&M Publishing

UPDATE: Shortly after publication of my and Chuck Wendig's posts about A&M Publishing's New Author Program, all information about the program was removed from the A&M website, and replaced with a submission form that makes no mention of fees. For a limited time, you can see a cached version of the original A&M New Author Program page here.

A Writer Beware reader alerted me recently to A&M Publishing, a new venture from author Steve Alten. Alten is best-known for his bestseller Meg, about a prehistoric shark menacing modern-day waters.

How about sharks menacing modern-day writers? A&M's list so far consists of three of Alten's own books (one written under a pseudonym). The company is clearly hoping to add to its author roster, though, via its New Author Program--but, authors, don't get too excited, because this is pay to play. Big, big pay.

Kickbacks, Opportunism, and Fake Awards, Oh My: Three Solicitation Alerts

BookFuel logo

Like any self-pub service provider, Bookfuel wants customers, and one of the way it apparently hopes to get them is by referral. To sweeten the deal, it's offering something many people find hard to resist: a kickback. A freelance editor forwarded me this solicitation she received:

Do I need to say that it's unethical for an editor (or any other professional) to refer a client to a paying service in exchange for money? Especially if she doesn't disclose the fee?

10% of $4,100 is not chump change. I wonder how many editors will say "yes."

Scam Alert: RPI Publications, a.k.a. Raider Publishing International

Raider Publishing International, the focus of numerous author complaints over the past few years and one of the companies on Writer Beware's Thumbs Down Publishers List, is trolling for victims under a sort-of new name: RPI Publications.

I know this thanks to an alert Writer Beware reader, who forwarded Raider/RPI's solicitation email:

Note the email address. Further evidence of the connection: while RPI's website never mentions Raider or its owner, Adam Salviani, the packages it offers are basically identical to those offered by Raider. Ditto for the two companies' "Why Work With Us?" pages. Here I have to laugh at Salviani's unintentional honesty in predicting the wretched sales that authors who use his services can expect:

Termination Fees in Publishing Contracts: Why They’re Not Just Bad for Authors

Header image: sepia-colored paper torn to reveal the word "Publishing" underneath in large letters (credit: alexskopje / Shutterstock.com)

In the course of my work with Writer Beware, I see a lot of publishing contracts (for the most part, these are from small presses). One of the red flags I'm encountering more often these days is early termination fees: a penalty that must paid by the author if s/he wants to get out of a contract early.

A few examples of early termination clauses, taken from contracts in my possession:

The Author may terminate this agreement before the end of the term by means of a contract buyout....The Author will pay to the Publisher the sum of $500.00 (five hundred dollars) to exercise this contract buyout option. This fee must be paid to the Publisher by the Author at notification of intent to exercise the buyout option. The Author will be responsible for full payment of damages and customary legal fees as a result of legal action stemming from failure to pay this buyout clause.

The Authors Guild’s Fair Contract Initiative

Header image: sepia-colored paper torn to reveal the word "Publishing" underneath in large letters (credit: alexskopje / Shutterstock.com)

I write a lot about publishing contracts on this blog, and questions about publishing contract terms make up a large portion of my Writer Beware correspondence. Unfair and even outrageous contract terms are a major problem in the publishing industry, whether they stem from a traditionally one-sided relationship that's being challenged by developing technology (Big Publishing) or the plague of ignorance, inexperience, and greed that afflicts the small press world.

Last year, the US-based Authors Guild announced its Fair Contract Initiative, whose goal is "to shine a bright light on the one-sided contract terms that publishers typically offer authors and to spur publishers to offer more equitable deals."

Why do publishers insist on offering their newest partners more than a hundred conditions so dubious that they’ll quickly back down on them if asked? It largely boils down to unequal bargaining power and historic lethargy. Anxious to get their works published, authors may wrongly believe that the contract their editors assure them is “standard” is the only deal available, take it or leave it. And much of that “standard” language has been around for years thanks to institutional inertia; as long as somebody signs an unfair clause that favors the publisher, the firm has no interest in modifying it.

Profit Engine: The Author Solutions Markup

As most of you already know, Penguin Random House dumped Author Solutions at the end of 2015, selling it to a private equity firm for an undisclosed amount. ("A Penguin Random House Company" has already vanished from Author Solutions' logo.)

The sale received quite a bit of media coverage, at least some of which acknowledged AS's troubled reputation--something else that won't be new to you if you're a regular reader of this blog.

One of the areas that I and others have often criticized is AS's huge range of marketing services, which are aggressively pitched to authors who sign up for publishing packages. Most of these services are dubiously useful (email blasts), jawdroppingly expensive (book signings at book fairs), or both (cinema advertising). Basically, they're the equivalent of liquor at a restaurant: relatively inexpensive to deliver, but extremely profitable because of the enormous markup at which they can be sold. (AS executives have actually admitted, in depositions related to class action lawsuits brought against AS, that selling books is not one of the goals of AS's marketing services.)